Gracias Madre’s Jason Eisner Sells 1,000 Margaritas a Night

Originally Featured on Eater LA →
Gracias Madre
Photo by Farley Elliott

Jason Eisner likes to pour big — and often. The Gracias Madre bar manager pushes out north of 1,000 margaritas a night sometimes, and is always ready to put on a show for waiting customers. Not that anyone waits long at the all-organic bar. Eisner’s batch cocktail program is among the most progressive in the city, ensuring that quick drinks can make their way to thirsty customers out on that beautiful patio.

Still, there’s a lot of craft that goes into Eisner’s work. From rigorous staff training to teaching the inevitable crowds about the beauty of mescal, he’s always doing something.

Farley Elliott is a food and travel writer living in Los Angeles. He is the Senior Editor at Eater LA, and has bylines everywhere from LA Weekly to Los Angeles Magazine to Thrillist to Tasting Table. He’s also the author of Los Angeles Street Food, a guidebook to LA’s amazing street food culture. Oh, and he’s that guy from that Tiny Hamster Eating Tiny Burritos video.